Vol.5, Issue 1 · March 2009

With an election in the offing, there is a quote from John Richardson, Jr. that comes to mind. “When it comes to the future,” he said, “there are three kinds of people: those who let it happen, those who make it happen, and those who wonder what happened.”

The coastal forest industry is in the category of those who make it happen. We are shaping a strong future of economic recovery and profitability by delivering clear and consistent recommendations to government about the actions required to create hosting conditions that will manage through the current economic and market crisis.

For this future to happen the provincial government must create conditions today that facilitate sustainable, long-term investment in the forest, in products and markets, in facilities, and in people and communities. This effort requires the coastal industry to be treated just like any other resource industry. That it is charged fair, market-driven economic rent, that it is provided with clear, stable rules for environmental performance, that cost-effective smart regulation is implemented, that it has competitive taxation and lastly, once government has all these conditions in place, it steps aside confident that it has the right regulations in place for us to run our businesses without further intervention.

Some like to point fingers, but devastated markets and a global recession are driving the crisis in the forest sector and there is little any government can do to affect these two enormous causal factors. However, in its budget the federal government responded to industry’s needs with tangible actions to help the forest sector. The provincial budget provided additional monies for workers and communities, modest tax relief and “wood first” policies. These measures built on updated market-driven stumpage, regulatory review that eliminated costs, funding for market/product development and the Community Development Trust, among others.

Forests Minister Bell has released the Roundtable Report with key recommendations that can assist the industry. They include: establishing a commercial forest reserve and growing trees better to meet commercial, carbon and forest resilience needs; creating a globally competitive, market-based operating climate supporting a vigorous, efficient and world competitive wood processing industry, including labour arrangements and municipal tax structures that advance productivity and support competitiveness; clearly defined compensation rules and competition policies for tenures; assisting First Nations to become full partners in the forest industry, including revenue sharing.

The critics call these recommendations “a recipe for disaster”. We disagree. These recommendations can assist the sector in meeting its future potential. This May it’s up to you to elect those that will help make it happen.

2009 BUDGET HIGHLIGHTS
Finance Minister Colin Hansen delivers provincial budget.
Photo: Government of B.C.

Provincial Budget

Budget 2009 aims at focusing the forest industry on new ways to use wood and expand its wood markets by:

  • establishing a new Wood Innovation and Design Centre in Prince George affiliated with the University of Northern B.C. to promote new expertise in advanced building systems, engineered wood products, interior wood design and applications, and other value-added products.
  • increasing the offshore marketing budget focused on China.
  • requiring the use of wood as the primary building material in all new publicly-owned and provincially-funded buildings.

(Continued on page 4)

Wood Works! Design Awards
Richmond Olympic Oval
Photo: B.C. Wood WORKS!

Institutional Design Winner

Richmond Olympic Oval
Winners: Larry Podhora, Cannon Design and Fast + Epp Structural Engineers
Sponsored by Coast Forest Products Association

The 5th Annual Wood Design Awards were presented on March 9 at the Fairmont Waterfront Hotel to architects, designers and engineers demonstrating the outstanding innovative use of wood in commercial and residential buildings from Vancouver Island to the Rockies. Submissions included new buildings and renovations, using new timber, recycled timber and engineered wood products.

“With our current economic climate, it is important to support B.C.'s forest industry, especially when it delivers environmentally sound products that offer quality, diversity and value," remarks Mary Tracey, Executive Director of BC Wood WORKS!, which hosts the annual competition.

Awards in the Wood Design categories honour the creators of new projects that push the limits of wood design in structures that demonstrate excellence in the use of wood. Winning projects showcase the special qualities of wood such as strength, durability, beauty, versatility and cost-effectiveness.

“This is a true celebration of wood," says Tracey. "These awards show the province, the country and the world what can be done with B.C. wood through the accomplishments of our design and construction community."

For information on the award winners in all categories please visit www.wood-works.ca and look for the BC Wood WORKS! B.C. Gala page.

 

Coast Forest’s international marketing programs are supported through funding from the Government of Canada and the Province of B.C. and membership fees of coastal forest companies. 2009 budget announcements from both the provincial and federal governments extended support for international forest products marketing. Federal funding of the Canada Wood Export Program was extended for another two years and an additional $10 million was added in spending for demonstration projects in North America and overseas. Provincially, Forestry Innovation Investment’s budget for 2009-10 was announced at $23.2 million.

“Maintaining a consistent, high quality technical and promotional presence in offshore markets is central to developing new demand and diversifying export markets for coastal forest products,” explains Coast Forest’s CEO Rick Jeffery. “Government support of the Canada Wood Export Program and Forestry Innovation Investment opens doors wherever we do business and is critical to our success.”

The two funding programs provide about $2.5 million per year toward Coast Forest programs that are aimed at communicating the benefits and superior attributes of our wood products to overseas customers.

IN JAPANThis essential support translates into marked results in the marketplace. In February, Coast Forest’s Canada Tsuga Program delivered a series of technical seminars in Tokyo, Nagoya and Osaka. Aimed at transferring key Canada Tsuga performance results from Coast Forest’s 2008 shake-table test of a full-sized post and beam house, which proved the superior seismic performance of coastal hemlock, the seminars have been delivered to full-house audiences of architects and engineers.

Having the right type of data to convince Japanese customers and specifiers that Canada Tsuga products are the best choice for their building environment has involved an eight-year program of technical and promotion activities that dates back to the beginnings of these international marketing initiatives.

YEAR MARKET ACTIVITIES
2001 Coast Forest develops and launches the Canada Tsuga E120 product line, a grading system that recognizes the inherent strength properties of hemlock.
2002 The association undertakes shearwall testing and computer modeling to predict how Canada Tsuga would perform in different seismic conditions. 
2003 - 05 Coast Forest develops and launches the Canada Tsuga E120-F330 line, a full suite of new and improved hemlock products. 
2005 - 07 Coast Forest begins engagement with Japanese research agencies leading up to the shake-table test of a full-sized post-and-beam structure constructed entirely of Canada Tsuga and Canadian OSB.
2008 Shake-table testing demonstrates the superior performance of Canada Tsuga products under intense seismic conditions measured at more than twice the magnitude of the Kobe earthquake.

With continued support from the Canada Wood Export Program and Forestry Innovation Investment these initiatives have made Japanese regulators, architects, engineers and other decision-makers increasingly aware of the performance advantages of Canada Tsuga.

IN CHINACoast Forest and the Canada Wood Group partnership have submitted funding requests to the federal and provincial governments, and priorities have been set to open up and expand markets in China. These programs are aimed at expanding wooden roof trusses on apartment buildings in Shanghai, promoting wood-based in-fill and partition wall construction, and continuing to promote hemlock and cedar products in the landscape market there.


STUMPAGE REFLECTS ECONOMIC DOWNTURNCoast Forest’s Timber Pricing Committee worked diligently with government throughout 2008 to conduct the necessary assessment and analysis of timber sales data to inform the 2009 scheduled update of the Coast Market Based Pricing System. This effort resulted in the development of a principled approach to MPS, which reduced the average sawlog stumpage price on the coast to more accurately reflect market conditions in the update on January 15. Coast Forest President and CEO Rick Jeffery explained that “the lower stumpage resulting from this routine update of the Coast MPS identified a principled accurate, reliable and market-based approach to the system, which is intended to reflect changes in market conditions.”

Jeffery added, “This brutal economic crisis has seen lumber prices drop to their lowest level in decades, so in order for companies to survive it’s critical that our stumpage fees adjust to the downturn in markets while remaining consistent with our obligations under the Canada-U.S. Softwood Lumber Agreement.”

The dataset used in the update contained winning bids and site specific data from 285 timber sales auctioned by B.C. Timber Sales over the five-year period from January 1, 2004 through December 31, 2008. The previous regression equations were re-estimated using the new auction dataset with some new variables introduced, such as isolation and second growth versus mature timber in order to reflect their influence on bidding behaviour. The statistical accuracy and reliability was improved for the winning bid and number of bidders equations, a test for compliance with criteria specified under the 2006 Softwood Lumber Agreement.

In the Coast MPS it is important to understand that the costs incurred by long-term tenure holders fulfilling contractual obligations are recognized in the determination of stumpage rates. Long-term tenure holders manage the public forest on behalf of the Province, including the costs of main access road construction and maintenance, silviculture, forest planning and administration (e.g. forestry and engineering). BCTS clients do not have similar obligations as the Ministry of Forests and Range, though BCTS carries out these management activities on their behalf. The Tenure Obligation Adjustment (TOA) is made to reflect these differences in cost obligations.

It’s important to note that a major strategic goal for BCTS is to “provide a credible reference point for cost and price for timber harvested from Crown land in B.C.” MPS 2009 continues to utilize price generated through BCTS sales of standing timber and for the first time, incorporates BCTS costs into all coast TOAs. The move away from using only major licensee costs to determine TOAs should make MPS 2009 even more softwood compliant. Additionally, Jeffery points out that “like timber prices, ultimately all costs used to determine TOAs must be based solely on BCTS data to ensure proper pricing signals for licensee stumpage.”

While MPS 2009 will align coast stumpage rates to reflect current economic and marketplace conditions it has not generated significant logging activity. “Lumber prices will need to improve dramatically before sawmills can start covering cash costs and get back to some level of lumber production,” says Jeffery. “With current lumber prices at $135 US to $170 US per thousand board feet (for benchmark SPF 2x4s), there is no flood of lumber to the States. Lumber shipment data proves that our market share continues to decline in these poor economic times which is exactly what the Softwood Lumber Agreement was designed to achieve.”

Wood Works! Design Awards

Elma Bay Residence

Residential Interior Beauty of
Wood Winner

Winners: Bo Helliwell and Kim Smith, Helliwell + Smith – Blue Sky Architecture
Sponsored by Gorman


Tobiano Golf Clubhouse, Kamloops

Commercial Design Winner

Winner: Andreas Kaminski, MAIBC:
a k a Architecture + Design
Sponsored by COFI


Squamish Lil’wat Cultural Centre, Whistler
Photo: B.C. Wood WORKS!

Non-Residential Western Red
Cedar Winner

Winner: Alfred Waugh, Alfred Waugh Architect
Sponsored by Real Cedar


BC FOREST SAFETY COUNCIL APPOINTMENTThe former CEO of Western Forest Products, Reynold Hert, has been appointed CEO of the B.C. Forest Safety Council. Hert, who joined the Council March 16, brings a passion for safety along with an extensive background in the forest industry.

“I look forward to working with the industry to integrate safety into our sector from the boardroom to the worker in the woods,” says Hert of his appointment.

Employed in forestry since 1978, Hert advanced through the ranks of the industry from harvesting area manager at Procter and Gamble to roles as vice president of Canadian lumber and later as vice president Canadian forestlands for Weyerhaeuser. From 2004 to 2008, Hert led Western Forest Products as president and CEO where he oversaw a significant improvement in its safety record.

“I am a firm believer that safe businesses are the best businesses,” says Hert. ”Operations that integrate safety as a way of doing business can see improved results including fewer injuries, lower costs, higher productivity and better worker morale.”

For more information about the B.C. Forest Safety Council and its programs or initiatives, visit www.bcforestsafe.org.

NEW DEPUTY MINISTER Coast Forest had the opportunity to meet with newly appointed Deputy Minister of Forests and Range, John Dyble, to welcome him to the industry and familiarize him with the association, its membership and its goals.

Before becoming deputy minister of Forests and Range, Dyble served as deputy minister for the Ministry of Transportation and Infrastructure. Over the years, Dyble’s role has been to foster new growth in regional economies and to help build the infrastructure that has opened up B.C. to trade and new prosperity.

“John’s extensive experience in international trade will continue to be an asset to the coastal forest industry as it carries on its work to develop new products and expand its markets,” says Coast Forest’s Rick Jeffery. “We look forward to working with him to continue to strengthen our ties both domestically and abroad.”

GOOD LUCK! After 32 years at Western Forest Products, Trevor Boniface will retire at the end of May. During his broad career which began as an assistant engineer at the Jeune Landing Forest Operation at Mahatta River in the late ‘70s, Trevor provided practical solutions to complicated situations, working all over B.C. from the Queen Charlotte Islands to Port McNeill and eventually being promoted to vice president of Timberland in 2006. We wish Trevor every success in his future.

2009 BUDGET HIGHLIGHTS (CONT’D FROM PAGE 1)

  • pushing for a new Canadian “wood first” policy in Ottawa that would create new domestic demand for Canadian wood products.

Federal Budget
Budget 2009 provides a total of $170 million over two years to help companies develop new products and processes and to pursue new opportunities in the international market place, which includes:

  • $80 million over two years to Natural Resources Canada for the Transformative
    Technologies program administered by FPInnovations, focusing on biomass utilization,
    nanotechnology and next generation forest products.
  • $40 million to Natural Resources Canada in 2010-11 to develop pilot-scale
    demonstration projects of new products that can be used in commercial applications.
  • $40 million over two years for the Canada Wood, Value to Wood, and North America
    Wood first programs to help forestry companies market innovative products
    internationally.
  • $10 million to Natural Resources Canada in 2009-10 to support large-scale
    demonstrations of Canadian-style use of wood for construction in targeted off-shore
    markets and non-traditional uses of wood in domestic markets.
Wood Works! Design Awards

Vancouver Convention Centre Expansion Project
Photo: B.C. Wood WORKS!

Commercial Interior Beauty of Wood Winner

Winner: Island Precision Manufacturing
Sponsored by BC Wood

Coast Forest represents forest and paper companies in coastal British Columbia engaged in the harvesting and manufacturing of primary and added value forest products, and pulp and paper products. Together, these companies manufacture 95% of the lumber produced on the coast, 70% of the pulp and paper production and are responsible for 70% of the total harvest. The Association works to ensure that the five coastal species and their product lines have fair access to the global marketplace. Committed to providing leadership to create a thriving forest industry, Coast Forest facilitates cooperation between stakeholders and government on behalf of its member companies.

Coast Forest Products Association
1200-1090 W. Pender St.
Vancouver, BC
V6E 2N7
www.coastforest.org
e-mail: info@coastforest.org
Tel: 604.891.1237
Fax: 604.682.8641

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